Networking For Success
The Fairchester Business Resource, an educational and networking organization for business owners, entrepreneurs, and other executives in Westchester and Fairfield counties.
Thursday, March 18, 2010; 7:30 AM
Please join us on Thursday, March 18th at 7:30 AM when Arun Sinha, will speak about:
How to Use Press Releases to Market Your Company
News releases help you spread news about your company to the media and directly to your customers and prospects. Specialized social media and news release distribution sites make it easy to publicize your achievements.
Arun Sinha is lead writer and president of Access Consulting, a marketing communications, web development and technical writing firm in Stamford, Connecticut.
Arun has helped companies in a range of industries promote their products through press releases, web content, search engine advertising, brochures, articles, case studies, and other marketing materials. He has written and distributed press releases for B2B and B2C clients. Under his own byline, he has penned several op-ed columns and magazine articles.
Before founding Access Consulting, Arun gained more than 18 years' experience in advertising, marketing and general management at companies such as Ogilvy & Mather, 3M and Time Warner.
Arun has a BS in chemistry and an MBA in marketing. He has taught business communications and writing for the media at Manhattanville College, Purchase, NY. He teaches advertising copywriting at Southern Connecticut State University, New Haven and is a member of the board of the Fairfield County Public Relations Association.
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The goal of the founders of The Fairchester Business Resource is to provide Southern Connecticut and nearby portions of Westchester County, NY (including White Plains), with an organization devoted to educating entrepreneurs, business owners and other executives on practical aspects of profitable business growth.
Our meetings will center on presentations by experts on relevant business issues concerning the growth, management and organizational issues of our members. We hope vigorous discussion will follow these presentations.